{"title":"Shuddhi","description":"","products":[{"product_id":"rose-jasmine-milk-cleanser","title":"Rose Jasmine Milk Cleanser","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\"The ritual begins here. And how it begins determines everything that follows.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe Rose Jasmine Milk Cleanser is a sulphate-free, no-foam milk cleanser formulated to remove what needs to come off — makeup, SPF, daily pollutants — without removing what needs to stay: the skin's natural oils, its acid mantle, and its microbiome.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe single cleansing agent is Decyl Glucoside, derived from sugar. It produces a brief, light lather that cleanses effectively without the prolonged aggressive contact that strips sensitive skin. The formula rinses clean without tightness. No residue. No draw.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWhat makes this cleanser genuinely unusual is the Xylitol prebiotic complex — Xylitylglucoside, Anhydroxylitol, and Xylitol — a three-component system that feeds the skin's beneficial bacteria during cleansing rather than simply eliminating everything. Healthy skin microbiome is increasingly understood as foundational to barrier function, inflammation response, and long-term skin health. Most cleansers strip it indiscriminately. This one does not.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eLicorice root extract provides glabridin — one of the most studied natural brightening compounds — inhibiting melanin synthesis and addressing post-inflammatory hyperpigmentation at the very first step of the ritual. Allantoin soothes and repairs simultaneously. Aloe Barbadensis calms. Cucumber extract refreshes. Sweet Almond and Jojoba nourish without heaviness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe fragrance is Jasmine, Narcissus, Vetiver, and Cumin seed — all natural botanicals that create the warm, ceremonial scent of classical Ayurvedic skin preparation. Not a single synthetic molecule.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eMassage 1–2 pumps onto dry or wet skin for 30–60 seconds. Rinse with lukewarm water. Pat dry. Follow immediately with the Pure Rose Water Toning Mist. Morning and evening.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\"Cleaner, calmer skin from the very first wash. 800+ verified customers agree.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"PRANA Beauty \u0026 Wellness","offers":[{"title":"Default Title","offer_id":47661171638562,"sku":"PBW-RJFC-100ML","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0803\/9700\/9186\/files\/rose-cleanser-7237036.png?v=1776898688"},{"product_id":"pure-rose-water-toning-mist","title":"Pure Rose Water Toning Mist","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\"One ingredient. Nothing else.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThe PRANA Pure Rose Water Toning Mist contains a single ingredient: Rosa Damascena Flower Water — pure steam-distilled rose hydrosol from Rosa damascena petals, hand-picked before sunrise in Pushkar, Rajasthan.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eMost rose water products on the market contain between 1% and 5% rose water diluted in purified water, with glycerin, preservatives, and various other additions. This is none of those things. It is 100% Rosa Damascena hydrosol — the water produced during the steam distillation of rose essential oil, which carries all the water-soluble aromatic and active compounds from the flower: phenylethyl alcohol, geraniol, citronellol, nerol, and over 200 trace molecules that give rose water its documented soothing, anti-inflammatory, and skin-toning properties.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003ePure rose hydrosol at full concentration is naturally self-preserving. No parabens, no alcohol, no preservatives are needed or included. The single-ingredient formulation is a consequence of not diluting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIts function in the ritual is precise: cleansing temporarily raises the skin's pH above its natural acid mantle range of 4.5–5.5. Applying this toner immediately after cleansing restores the acid mantle before serums and moisturisers are applied — ensuring everything that follows absorbs at optimal efficacy. Skip this step and the products you are investing in cannot perform at their potential.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eIn the PRANA ritual system, this is the second step — after the Rose Jasmine Milk Cleanser, before the Saffron Glow Serum or Bakuchiol Night Serum. In the Shuddhi Sutra, it is the act of restoration before nourishment begins.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\"pH-balanced skin in 10 seconds. 900+ verified customers agree.\"\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"PRANA Beauty \u0026 Wellness","offers":[{"title":"Default Title","offer_id":51437253984546,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0803\/9700\/9186\/files\/pure-rose-water-toning-mist-6915656.png?v=1776898688"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0803\/9700\/9186\/collections\/shuddhi-9866366.png?v=1781538761","url":"https:\/\/www.pranabeauty.com\/collections\/shuddhi.oembed","provider":"PRANA Beauty \u0026 Wellness","version":"1.0","type":"link"}